Read that product name again. Olives, feta, and pink peppercorn. Chickpea and red quinoa base. This is M&S being maximally M&S, layering premium concepts until the product becomes a lifestyle statement.
The remarkable thing is that it’s actually good.
The chickpea and quinoa base provides interesting texture, lighter than corn, with protein content that justifies the alternative grain choice. There’s substance here, not just marketing.
The flavouring is Mediterranean-coded effectively. Olive brininess, feta tang, the gentle warmth of pink peppercorn. It tastes like a Greek salad translated to crisp form, holiday memories in a sharing bag.
The target audience
These exist for specific people. People who shop at M&S deliberately. People who read ingredient lists with approval rather than suspicion. People who want their snacks to reflect their food values.
For those people, these are perfect. For everyone else, they’re an interesting curiosity.
Peak M&S. For better and worse.
