Every supermarket has a standard ready salted crisp. It’s the foundation of the range, the reference point against which everything else is measured. Asda’s version is exactly that: a reference point.
These are fine. Genuinely, unremarkably, persistently fine.
The texture is standard supermarket crisp. Not as thin as the budget range, not as substantial as premium options. Somewhere in the middle, delivering adequate crunch without distinction.
The salt situation
Ready salted is the most exposed flavour. There’s nowhere to hide. The salt has to be right, and the potato has to provide enough flavour to justify eating.
Asda gets this roughly correct. The salt level is appropriate. The potato flavour exists. There’s nothing to complain about and nothing to celebrate.
The comparison game
Are these as good as Walkers? No. Are they significantly worse? Also no. They exist in the shadow of the brand leader, offering most of the experience at less of the price.
For packed lunches and party bowls, they’re perfectly adequate.
The problem with adequacy
Being adequate is both the strength and weakness of these crisps. They’ll never disappoint. They’ll never excite. They’re the beige paint of the snack world.
Sometimes that’s exactly what you need.
