Cider vinegar is different from malt vinegar. Fruitier, rounder, with apple-derived complexity that chip shop vinegar can’t provide. Taylors choosing cider vinegar makes their salt and vinegar distinctive.
The sourness is present but refined. Not the aggressive face-assault of strong malt vinegar products. Something gentler, more considered, with depth underneath the acid. You can taste the apple heritage, faintly, if you pay attention.
The hand-cooked base handles the vinegar well. Thick crisps stay crispy despite acidic seasoning. The texture survives, the crunch remains, the quality shows.
Differentiation through ingredient
Most salt and vinegar crisps use the same generic vinegar flavouring. Taylors specifying cider vinegar creates genuine difference. It’s not just marketing. The flavour is actually different.
For people who find malt vinegar too harsh, this is the sophisticated alternative. Through Aldi, at Aldi prices.
